We help clients make core transformations in marketing strategy and operations to power growth through digital advantage.
Digital marketing engagements are typically multifaceted, solving for specific digital marketing challenges while building ongoing client capabilities. In addition to defining new roles and responsibilities and helping develop employees’ skills, we address technology infrastructure issues and identify potential partners. We work with clients primarily in three core areas:
Translating consumer insights and big data into concrete initiatives that drive above-market growth.
Our goal is to help our clients develop a set of practical and interlocking capabilities that reveal—and maximize the profitable use of—the data appropriate to their situation. We do this by:
We help the world’s leading marketers achieve exceptional return on investment.
We work with clients to prioritize their marketing spend across geographies and products, define the right messages for their customers, and find the optimal mix of vehicles among today’s wide variety of media types.
Bringing together objective analysis and broad experience to help clients create and manage great brands.
Betelgis’s branding group combines proven techniques (qualitative as well as quantitative methods) with deep experience (case studies, reference cases) to help clients create distinctive brands and lucid brand architectures. We serve the world’s leading brands in five primary areas:
Being ethically unyielding and honest and inspiring trust by saying what we mean, matching our behaviors to our words and taking responsibility for our actions.
Valuing diversity and unique contributions, fostering a trusting, open and inclusive environment and treating each person in a manner that reflects Betelgis's values.
Enabling clients to become high-performance businesses and creating long-term relationships by being responsive and relevant and by consistently delivering value.